About BannerAdSites
What BannerAdSites is: an independent buyer's resource for display advertising — benchmarks and evaluation, never placement sales.
Every site in display advertising sells placements. This one helps buyers avoid buying bad ones.
BannerAdSites is an independent buyer’s resource for display and banner advertising. We publish price benchmarks, a repeatable evaluation framework, and honest teardowns — so a first-time advertiser quoted $400 a month for a sidebar banner has, for once, an independent reference point.
What we don’t do
- No placement sales, brokerage, or marketplace.
- No reselling or referral of ad inventory.
- No affiliate deals with any broker or network we assess.
- No paid guest posts, no sponsored reviews.
- No “domain authority” framing — that is SEO language on an advertising product, and it means the links are the product.
What we do
- Independent evaluation, against a published method.
- Price benchmarks with a sample size and sources on every figure.
- Practical fraud and quality detection.
- Named authors with real media-buying backgrounds.
See how we research and how we make money.